HEATHER MANN, PHD
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Heather Mann, PhD

PROCESS ORIENTED PSYCHOLOGIST &
​BEHAVIOURAL SCIENTIST for green growth

HELPING ORGANIZATIONS BECOME LEADERS
​​IN THE GREEN ECONOMY

I am here to help organizations navigate the transition to a low-carbon economy and become sustainability leaders.​

The green economy is not a passing trend. On the contrary, the next 10 years are critical for significantly reducing carbon emissions if we are to keep global warming to 1.5 °C above pre-industrial levels.  This is why more and more governments are declaring a Climate Emergency, and why increasing numbers of companies are setting science-based targets to align their business strategy with climate science.

The shift to a low-carbon economy is already underway, and is poised to transform all aspects of business. There is growing awareness that business can no longer come at the expense of the planet.

Too often, reducing carbon emissions is seen as an inconvenience, a sacrifice, or a drag.  However, we are failing to look at the tremendous upsides of shifting to a green economy!  I believe the green economy shift offers tremendous opportunities for more meaningful work, higher levels of engagement, and stronger relationships -- while protecting our planet and future-proofing business.  This is why I am excited to help facilitate the transition to a sustainable future.
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"We have the tools to do what's required -- the intelligence, creativity, and technological know-how. We can reverse the negative trends. ... But the only way to achieve prosperity is through green growth. This is not a burden or sacrifice. It is an investment in future world prosperity. Business-as-usual is no longer an option."
                                                                                                                                                       - Johan Rockström and Mattias Klum

ABOUT ME

I have always been fascinated by how people think, feel and behave.  I hold PhD in behavioural psychology, and have helped a wide variety of organizations gain a deeper understanding of their customers, from leading telecommunications companies to community-focused government agencies. Leveraging principles from behavioural science, I have designed customer engagement campaigns reaching over 2 millions users.

My passion is helping people and organizations thrive.  When Profits are accrued at the expense of People or the Planet, our system is broken.  I have studied Triple Bottom Line business models and have co-founded a social enterprise, building partnerships with universities and raising funds to launch our higher education investment program.  I have also supported startup businesses with strategic planning during go-to-market and growth stages of development, and helped non-profits formulate evaluation strategies.


My interest in helping people and groups engage more effectively led me to process-oriented psychology.  While behavioural science emphasizes the principles of human behaviour, process-oriented psychology emphasizes working with human experience in the moment.  This paradigm is applied to facilitating groups through change, and helping them re-connect with their original vision and mission.  I completed an intensive training in process-oriented psychology, and continue to develop my empathy and awareness as a group facilitator.

I offer training, facilitation, strategic planning, and coaching services to leaders and organizations who are ready to make the shift toward a low-carbon future.  I can help your organization set science-based targets for carbon emissions reduction.  I can help you develop a strategy for how to reach these targets.  And I can facilitate a shift in mindset across your organization, helping your people embrace change and a positive vision for the future.

Change can be frightening, but it also presents many exciting opportunities.  As you embrace green economy leadership, prepare yourselves for stronger morale, innovation, teamwork, and fun!
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EXPERT IN HUMAN MOTIVATION AND BEHAVIOURAL SCIENCE

>> PhD in Psychology and Behavioural Economics (Duke University), advised by Dan Ariely

>> Research exploring social and cultural influences on dishonesty; six publications in peer-reviewed journals

>> Designed customer engagement campaigns that have reached over 1 million users

​>> Have helped numerous clients understand how behavioural barriers and drivers apply to their business problems

>> Strong believer in Empathy and the role it has to play in supporting culture shift
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EXPERIENCED IN STRATEGIC PLANNING AND FACILITATION

>> First hire on the Strategy team for one of Canada's fastest-growing companies

>> Worked with leading telecommunication companies to re-design customer engagement strategy

>> As a strategy consultant, have helped numerous business and social enterprise clients develop their strategy and measure their impact

>> Designed evaluation framework for LiGHT, a multi-stakeholder project to combat adolescent obesity involving government, university, and business partners

​>> Trained in Process-Oriented Psychology, a method for facilitating meaningful dialogue in groups
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FIRM UNDERSTANDING OF SUSTAINABLE BUSINESS MODELS

>> Co-founded Brighter Investment, a thriving social enterprise that enables private investors to fund students' university degrees

>>  Graduate-level training in Social Innovation and Impact Investing at Duke's Center for the Advancement of Social Entrepreneurship (CASE)


>> UBC Centre for Social Innovation and Impact Investing (s3i) program graduate

>> Firm grasp of triple bottom line business models and sustainability principles
Grateful for:​
Rachel Selinger's amazing logo and graphic design.
Cally Pertersen's vibrant portrait photography.  (https://www.callypetersen.com)
© COPYRIGHT 2020. ALL RIGHTS RESERVED.
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